Google Adsense – Quick Introduction

Author: Mattias (mattias@999tutorials.com)
Categories: Advertising, General www
Google Adsense We give you a great, but easy course on how the revolutionary ad system Google Adsense works. Don’t miss out on all the potential money it can bring in for your site(s).
The tutorial:
Digg this, Post to del.icio.us,
For those of you that have not looked at adsense by google yet, now is the time to start using it! Actually, most webmasters should have tried it already, but many still don’t use it. Don’t miss out on all the potential money it can bring in for your site(s).

What is it?

Google Adsense is a very clever ad system for webmasters that take minimum work for you to setup and use. Basically, you get text ads and sometimes graphic ads to display on your website that makes you money when your visitors click on them.

Well, what’s the clever thing about this?

  • Automatically you get ads targeted to the content you display on your website.
  • You don't need to search for good reliable affiliate programs that might not convert
  • You only get payed from one source, a reliable one :-)

This is what a typicle adsense look like:

Why use it?

As I mentioned before, you get ads that match your content almost perfect. Google checks your website and find out what it’s all about, and display ads very similar to your content. The big difference with this is very easy to discover if you think of how much you hate normal banner ads ("free smiles" or "you are the 1.000.000th visitor"). Adsense ads really are interesting for your visitors, so they don’t see them as intrusive. Sometimes I get emails from my visitors thanking me for websites they found through my ads ? So it makes me money and my visitors happy, and they keep coming back to the site.

On one of my sites, I use classic banner/popunder ads. One year ago I also added adsense, and now I make 50% of the sites revenue from adsense.

Good to know is that different areas pay different amount of money. Poker and gambling is traditionally paying pretty good (but the competition for gambling sites is pretty high…). Even though some areas pay much less than others, it’s almost always good to use adsense.

How to use it?

I will tell you one of the reasons adsense is as good as it is...
... You can blend it really good into your normal content. Let's say for example you have an article site about guitars. Then you can insert an adsense in the same colors as the rest of the text have and also put it in the middle of the content. You can put it directly under your first paragraph, then it looks like it’s a part of the article and your click through rate (CTR) will be much higher than if you put it before or after the article. The ads will be about “buy new guitars”, “learn to play the guitar”, “buy sheet music to play the guitar” and your visitors will absolutely be interested in them.

Use your imagination and try to blend in the ads with your ordinary content, and don’t forget to adjust the colors to your normal text color. Many people have discussed the choice of color, but the best way to go with colors is to blend them with your normal text color. You want to make the ads look like they are apart of the article or your other content.

Different ad sizes and placements can make drastic differences for your CTR, so play around with the ads to find the best ways for Your site. If your site has many returning visitors, it can also be good to move around the ads after a month or so because people get used to where the ads are and ignore them.

That’s all for this time. Good luck with adsense and hope it will make your sites as profitable as mine :-)

Later I will publish a practical tutorial about how to make your adsense blend into the content. And this is one of the most important things to increase your revenue from adsense...

How to start?

Register for free by clicking the image below and get started right away!!


Digg this, Post to del.icio.us,
 


eXTReMe Tracker